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Sustinability Impact Update

A project sharing sustainability updates for P&G’s London Manufacturing Site

Related Service: Animation & Motion Graphics

Industry: Manufacturing and Engineering

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Overview

  • Audience: On-site employees
  • Objective: Celebrate achievemnts towards sustainability targets
  • Distribution: At an event and internal channels

Sustainability Leader Challenges

  • Text based updates didn't highlight impact
  • Their slides were information heavy
  • Wanted to continue to motivate employees

Animated Charts

On-brand charts created to creatively show the impact compared to objectives

Animated Background

On brand animated backgrounds to showcase information clearer

Image integration

Integration of supplied images into the animation

Templated

Assets that can be used for futureupdates

Behind the Scenes

The approach

  • Create video from provided PowerPoint slides
  • Create new assets that match current sustinability branding
  • Created for quick future updates

The outcome

  • Engaging way of showing achievements
  • Memorable information to inspire employees
  • Shows senior directors the impact the site is having

Helping the sustainability leader to provide clarity, show progress and highlight achievements. 

Nathan Shane

P&G | Sustainability Programme Leader

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More From Our Portfolio

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  • Animation & Motion Graphics
  • Corporate & Professional Services
  • Internal Communication
  • Live Action
  • Live Broadcast
  • Manufacturing & Engineering

Video Creation Guidlines

The following list will vary based on each of your product/service types and distribution channels. This scope is defined during the initial free consultation.

Live Action

Production

  • Tone and style
  • Framing, composition, frame rate
  • Lighting style camera movement
  • Environment setup
  • Voiceover style
  • Post-production
  • Colour grading
  • Audio
  • Resolution
  • Titles and text
  • Editing style
  • Subtitle style
  • Music style
  • End frames/ call to actions

Animation

  • Storyboarding and narrative template
  • Colour palette line weighting and style consistency
  • Animation styles
  • Character and asset design
  • Typography library of animated assets
  • Transitions sound effects
  • Logo animation templates

Motion Graphic Template Assets

  • Titles and text
  • Text call outs
  • Transitions
  • Timers and graphs
  • Countdowns and progress bars
  • Dynamic backgrounds
  • Intro and outro’s video
  • Effects callouts and pointers
  • Social media content agenda’s / data visualisation
  • Event-specific MOGRTs

Drag and Drop Assets

  • Logo animation
  • Shape transitions
  • Social media overlays
  • Dynamic backgrounds
  • Motion icon loops
  • Colour grading LUT’s
  • Animated stickers